描述

We are seeking a strategic, creative, and results-driven Marketing Manager to lead our marketing efforts in Cambodia’s fast-growing EV market. You will be responsible for building brand awareness, driving customer acquisition, executing impactful campaigns, and positioning BYD as the preferred new energy vehicle brand in Cambodia. This is a key leadership role with significant impact on business growth in a dynamic, competitive, and sustainability-focused market. Key Responsibilities • Develop and execute comprehensive annual marketing strategies and plans aligned with sales targets and brand objectives. • Lead integrated marketing campaigns across digital, traditional and event channels to promote BYD models (ATTO, Sealion, TI models). This includes the B2B lead generation for commercial vehicles such as the T4, T5 and Q3. • Manage digital marketing efforts including social media (Facebook, Instagram, TikTok, YouTube), Google Ads, SEO, content creation, and online reputation. • Plan and execute high-impact events such as test drive campaigns, auto shows, and community engagement activities. • Conduct market research, competitor analysis, and consumer insights to identify opportunities in the Cambodian EV market. • Oversee content development (photos, videos, articles) highlighting EV benefits, technology, and sustainability. • Manage partnerships, sponsorships, and collaborations with influencers, media, dealerships, and government stakeholders. • Work closely with the sales team to generate qualified leads and support showroom marketing activities. • Monitor marketing performance (ROI, KPIs, analytics) and provide regular reports to management. • Manage marketing budget effectively and coordinate with agencies, creative teams, and internal stakeholders. • Ensure all marketing materials align with global BYD brand guidelines while adapting to local Cambodian culture and preferences. Requirements & Qualifications • Cambodian nationality preferred. • Bachelor’s degree or higher in Marketing, Communications, Business Administration, or related field. MBA is a plus. • Minimum 2 years of marketing experience, with at least 1 in a managerial role (automotive or EV industry experience is a strong advantage). • Proven track record in developing successful digital and offline campaigns in Cambodia. • Strong understanding of the Cambodian market, consumer behavior, and digital landscape. • Excellent command of Khmer (native) and English (fluent). Chinese language skills are highly advantageous. • Creative mindset with strong project management and analytical skills. • Proficiency in marketing tools (Google Analytics, Meta Business Suite, Canva, Adobe Suite, etc.). • Ability to work under pressure, manage multiple projects, and travel within Cambodia when needed. What We Offer • Competitive salary package with performance-based bonuses and incentives. • Career development opportunities in a rapidly expanding international company. • Comprehensive EV product and brand training. • Dynamic, young, and passionate team environment. • Opportunity to shape the future of sustainable mobility in Cambodia. How to Apply Interested candidates should submit their CV (with recent photo), cover letter, and expected salary to: [email protected]

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公司名称

BYD

联系电话

086461XXX

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Chaom Chau 3, Por Senchey, Phnom Penh

Odem Show Room

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